Everything you’ll read here is a small nip or tuck that you can take action on and complete in 10 minutes or less. My goal is for you to stop leaving money on the table by sealing up your launch’s money blackholes (especially the ones you don't know about).
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Something that I think the online business has forgotten – amongst all the 15 second videos and “3 quick hacks” style of content is this: The human brain is wired for story.
Which means, when you tell a story, no matter what, you will have your audience’s attention. And, if you’re going to tell stories, I want you telling the kind that your audience can't put down, the kind that make your content something your audience searches out – regardless of what the algorithm is doing.
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One of the biggest nails in your email marketing coffin (and, let’s be honest, business) is when you’re forgettable. If your audience can’t remember who you are, they’re not going to remember what you do, why you can help them, or why they should pay attention to anything they have to say.
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If you’re a coach or service-based entrepreneur who has been growing and warming up a group or audience, is ready to make a massive impact in your niche, and has a course/service/program you know will help your people, keep reading because a challenge launch very likely could be the key to your next massive launch.
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